Keto vs Macro: Which is superior?

There are hundreds of dietary alternatives out there. From Paleo dieters to Atkins followers, all promise weight loss and a wholesome lifestyle. Any nutritional coach worth their salt knows what makes them all work: Caloric deficit. Any regime that creates a caloric deficit will result in fat loss. However, this does not mean that all […]

Macro Diet and Exercise: What You Need to Know

Macro Diet and Exercise: What You Need to Know If you are reading this, chances are that you are either about to start the macro diet to lose weight and get healthy, or already began and have some questions how it plays out when it comes to exercising and other physical activities. Either way, good! […]

Cardio Exercise: What’s the Best Way to Lose Fat?

The new year is among us and with it many individuals are about to embark on a fat loss journey. However, many may be confused as to how to reach their fitness goals. They may be following an IIFYM approach to nutrition (if not, find out your macros here with the IIFYM macro calculator), but […]

How to Track Alcohol Macros – Can I drink with IIFYM?

Tracking Macros & Drinking Alcohol with IIFYM Being in recovery for 19+ years I never really have to worry about the answer to this question, but of the 200+ emails, I get every day, 2 of them are about drinking.It is for this reason that has teamed up with the amazing contest prep coach, Paul […]

The PCOS Playbook: How to Make Progress with IIFYM

If you are one of the millions of women living with Polycystic Ovarian Syndrome, there’s a good chance that you struggle to lose weight and keep it off. There are several PCOS related hormonal imbalances and symptoms that can make shedding fat a serious challenge. In spite of the difficulty, losing weight is one of […]

Why Does IIFYM Give So Many Calories?

At the time this article was published, the our macro coaches have helped over 15k clients burn fat and lose weight while eating foods they love. Most of our clients come to us by way of our weight loss Macro Calculator, which is used over 8k times per day (just over 14 million times since […]

The Perfect Macro Ratio: Is There A Superior Macro Split?

If you are on a mission to shed the excess body fat you’ve gained over the last few years, one question you might be asking yourself is what macro split you should be using. You already may know quite well that you plan to use the IIFYM approach (if not, start with their IIFYM calculator […]

Refeed vs Cheat Meals

What Is A Refeed & How Can It Help IIFYM Fat Loss? We get over 200 emails every day at IIFYM and without a doubt, one of the most common questions our clients ask us is ‘what is a refeed’? Refeeds are one of the fat loss strategies we use time and time again with our […]

How much sugar can I eat a day with IIFYM?

How Much Sugar Can I Have On The If It Fits Your Macros Diet Out of the 150k+ clients, our macro coaches have worked with over the years, the question of “How Much Sugar Can I Eat” comes up the most. I personally answer this question in our Legacy Group Coaching  calls at more times than I […]

30 Tips To Maximize Food Volume With Low Macros

Dieting can be a tough process both physically and mentally, especially when dieting down to contest levels of leanness. Even when doing everything “right”: having food high/cardio low prior to starting a cut or contest prep, taking adequate time between cuts, making small adjustments when plateaus happen, getting away with as much food/as little cardio […]