How to use your mistakes to lose weight with macros
Tracking Macros After a Binge: Why I Tell My Clients to Log the Bad Days By Anthony Collova, founder of IIFYM.com and creator of the original IIFYM macro calculator. Written from 15 years of one-on-one macro coaching. Reviewed for accuracy and updated for 2026. One of the first things I ask my clients to do […]
12 Reasons to fire your weight loss coach
Macro Coaching 12 Nutrition Coach Red Flags: When to Fire Your Macro or Nutrition Coach If your nutrition coach blames you when progress stops, dismisses menopause, immediately cuts your calories or carbs, gives you generic macros, or has no plan for what happens after weight loss, it may be time to find a better coach. […]
How to Calculate Your Macros for Weight Loss
Updated: June 7, 2026 · By Anthony Collova, founder of IIFYM.com To calculate your macros for weight loss, find your total daily energy expenditure (TDEE), subtract a deficit of 15 to 20 percent, then divide the remaining calories into protein at 0.8 to 1 gram per pound of body weight, fat at about 25 percent […]
How to Track Macros on Ozempic and GLP-1 Medications | IIFYM
If you’re on Ozempic, Wegovy, or another GLP-1 medication, your macros matter more than ever. Here’s how to track macros on GLP-1s to protect muscle and keep results.
ChatGPT Macro Calculator: Why AI Gets Your Numbers Wrong (And What to Use Instead)
By Anthony Collova | Founder, IIFYM.com | March 4, 2026 ChatGPT vs. Macro Calculators: What’s Actually Worth Trusting? People treat ChatGPT answers like they came from a doctor. I’ve watched clients follow AI-generated macros for weeks without questioning a single number, because it answered in full sentences and sounded confident. That confidence is the problem. […]
Top 9 Macro Tracking Mistakes People Make With a Macro Tracker (And How to Avoid Them)
Tracking macros but still stuck? You might be making common macro tracking mistakes without realizing it. From inaccurate logging to misunderstanding app features, this article uncovers the top pitfalls and shows you how to avoid them, with the help of smarter tools like Macro Max.
Is a Macro Tracking App Better for Fat Loss, Muscle Gain, or Body Recomposition?
Wondering if a macro tracking app is really worth it for your fitness goals? Whether you want to lose fat, build muscle, or achieve full-body recomposition, this guide breaks it all down. Learn how tracking macros makes a difference and why Macro Max might be your smartest tool for progress.
Is a Macro Tracker Worth It? (Here’s the Real Question to Ask)
Curious if using a macro tracker is really worth it? This article breaks down the real pros and cons, who should (and shouldn’t) track, and how the right app can simplify your journey to better results.
Intermittent Fasting And IIFYM: What New Research Says
I’ve coached thousands of people through fat loss over the years, and one pattern I keep seeing is this: the best results come when structure meets flexibility. That’s why I started combining intermittent fasting and IIFYM and why it changed everything for me and my clients. Intermittent fasting gives you control over when you eat. […]