Keto vs Macro: Which Is Superior?

A top-down view of a slice of toasted artisanal bread topped with perfectly sliced green avocado, three soft-boiled egg halves, and a sprinkle of seeds and black pepper.

There are hundreds of dietary alternatives out there. From Paleo dieters to Atkins followers, all promise weight loss and a wholesome lifestyle. Any nutritional coach worth their salt knows what makes them all work: Caloric deficit. Any regime that creates a caloric deficit will result in fat loss. However, this does not mean that all […]

How To Count Your Macros | Using the Macro Calculator for Weight Loss

A green background graphic featuring three plates representing proteins (steak), carbohydrates (pasta and rice), and fats (avocado and nuts), with the text "How to Count Your Macros" and the IIFYM logo.

Counting calories can be a truly effective means of losing weight. However, it can get tedious quickly. Tracking your macros is another way to go about it, and this can still help you lose weight, gain muscle, and have more energy. It’s also a lot simpler because you focus on macronutrients, which are protein, fat, […]

How Do I Exchange My Macros?

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For those who want to eat more of a certain macronutrient in lieu of another. For instance, a person with diabetes who prefers to eat fewer carbs than allotted and wants to increase their protein and/or fat intake. This is how you exchange your macronutrients. Protein and carbs are a 1:1 ratio with both equaling 4 […]

BMR vs RMR | Here’s Your Answer!

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What is BMR (Basal Metabolic Rate)? Your body needs energy in the form of calories to function normally. Each minute of every day, your body is performing life-sustaining activities. You have to breathe, blink, circulate blood, control body temperature, grow new cells, support brain and nerve activity and contract muscles. The amount of energy (in […]

Testosterone Supplements: 10 Sources Worth Your Attention

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With so many testosterone supplements out there today, we at IIFYM decided to give you the goods when it comes to knowing what testosterone supplements work. If you’ve followed us for quite some time you know IIFYM does not recommend many products, yet we try to provide you with informative content such as providing you […]

5 Best and 5 Worst Foods For Weight Loss If You Have Hashimoto’s

avocado toast with boiled eggs, tomatoes, and basil for healthy breakfast

​Food plays a vital role in the health of our thyroid, even more so if you have an autoimmune disease like Hashimoto’s. Here are five foods you should include and five foods you should avoid to maintain a healthy weight and support thyroid function if you have Hashimoto’s or another autoimmune disease. 5 Best Foods […]

What Is The TDEE Formula & How is it Related To BMR?

A close-up of a person's hands using a tablet to navigate a health and fitness tracking application on a wooden table in a brightly lit room.

The TDEE formula has recently gained a lot of traction online, and within the weight-loss industry as the most scientific and accurate strategy to lose weight. Regarded by many as a more refined method than merely counting calories, it could be the solution you have been looking for to finally help you shed those excess […]

10 Tips to Keep Fat Intake Low and Consistently Hit Your Macros

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You’ve just received your initial macro numbers from the macro calculator on the IIFYM website and are ready to get started with your weight loss diet plan. After a few days, you notice that you are consistently hitting your protein and carbohydrate numbers, eating a greater variety of foods than ever before; however, your fat intake […]

What Should I Eat on the Keto Diet?

A top-down view of various fresh ingredients creating a border on a rustic wooden table, including shrimp, a pork chop, fresh greens, tomatoes, corn, and a whole coconut.

Everyone’s talking about the keto diet right now. People ask us all the time if it’s really different than IIFYM… and it’s not. It has a different macro ratio split, but ultimately you are still tracking your macros and eating the foods you want to eat inside those ratios.   How do you calculate keto […]

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