How to Tell If You’re Skinny Fat, and How to Beat It
There is a mountain of information and advice out there for people who feel they are overweight and for people who feel they are underweight. Perhaps you weigh yourself and seem to be at an acceptable weight, but simply aren’t happy with how you look and feel. This may be a sign that you have […]
A Sneak Peek At Our IIFYM Meal Plan Recipes…

Why the IIFYM Meal Plan is the Key to Stress-Free Eating One of the most requested services we’ve gotten at IIFYM is for meal plans. Meal plans take the hassle and guesswork out of meeting your macro requirements. Our philosophy is that you can eat whatever you want, If It Fits Your Macros. Our Blueprint […]
10 Snacks You Think are Healthy… But Aren’t

10 Snacks That Are Not Healthy Health foods have come a long way over the last few years. When it first became “trendy” to buy healthy foods, the pre-packaged products available on the shelves seemed revolutionary. But times have changed and we’ve since learned that many of those snacks deemed healthy are actually secret sugar […]
These Incredible IIFYM Transformations Will Shock You!

Let’s be real here, losing weight is HARD! Staying motivated can be a real challenge, and if you’re anything like us, there will be times when you just hit a wall and want to throw in the towel. It’s in those moments that it’s most important to remember your goals and stick with it! If […]
How to Plan Your Meals to Fit Your Macros

Planning your meals can feel overwhelming and downright confusing at times, in terms of measuring caloric intake and ensuring nutritional balance to build muscle and burn fat, especially when you’ve got specific targets to hit. Fortunately, macro diets are flexible and stress-free because they are not traditional dietary regimes but systems that help you manage […]
Getting The Most From The IIFYM Macro Diet

If you were told that you could eat all the pizza, lasagna and tacos that you want, and lose weight while doing so, would you believe it? This may be hard to believe, but it is possible! You can eat whatever you want to and lose weight in the process. All you need to do […]
7 High Protein Snacks To Help You Reach Your Protein Macros

We live in a world where we tend to rush around like a chicken with its head chopped off—minus the gore and awkward flailing. At the sound of our alarm clock we hop out of bed, jump in the shower, dry off, throw our clothes on, brush our teeth and hair, wake up the kids, […]
The Perfect Macro Ratio: Is There A Superior Macro Split?

If you are on a mission to shed the excess body fat you’ve gained over the last few years, one question you might be asking yourself is what macro split you should be using. You already may know quite well that you plan to use the IIFYM approach (if not, start with their IIFYM calculator […]
2 Macro Diet Recipes

2 Macro Diet Recipes One of the biggest advantages of the macro diet is that it allows you to eat whatever you want, If It Fits Your Macros. That’s the magic phrase. But there isn’t any magic involved in the macro diet approach. It’s pure science. You calculate your daily macronutrient needs, reduce it by […]