Macronutrients And Macro Calculators – Avoid The Pitfalls

iifym calorie tracker app showing macro tracking with healthy vegetables and meal planning

What Are Macronutrients? Macros and macro calculators are increasingly becoming popular in the nutrition and fitness realm. Scroll around fitness blogs, fitness social media pages, and nomination website, and you will likely encounter the terms “macros” and “macros calculators” as the new, flexible, and effective way of losing weight, gaining muscles, maintaining weight, or achieving […]

Tracking Food : Why Is It Better to Weigh Rather Than Track Volume?

weigh food vs volume tracking iifym macro accuracy nutrition

This is a game changer for some of our clients. They realize that they’ve been overeating due to tracking volume and essentially counting macros improperly. When it comes to tracking food, every calorie counts, even those seemingly insignificant ones. Take, for example, two servings of cakes that might appear identical at a glance, but can […]

Tracking Macros vs. Holiday Meals – How to Survive the Massive Meals

A hand holding a smartphone displaying a calorie-tracking app with a "1830 kcal" progress circle. In the background, a healthy meal bowl with roasted vegetables, avocado, and beets sits on a wooden table surrounded by fresh asparagus and rhubarb.

The holidays can be an overwhelming and intimidating time for anyone that is trying to hit their macros. There are so many calorie dense foods around, sugary sweets, carb loaded and buttery deliciousness. Not only are many of our favorite holiday dishes calorie dense, we tend to have lots of options and heaping portions available […]

9 Low-Calorie Fast Food Meals Worth Trying While Watching Macros

street food hot dog cart in city with snacks and drinks

Who says you can’t eat fast food? While IIFYM allows you to leave all food options on the table, most think you can’t eat fast food without getting fat. WRONG! In fact, I’m going to show you nine low calorie fast food meals that you can grab when you’re in a rush. For starters, it’s […]

Flexible Dieting Vs Keto Diet

healthy chicken avocado salad bowl with quinoa vegetables and fresh ingredients

These two diets are growing in popularity, so much so, that the mainstream is now picking up on them. Especially the keto diet which continues to gain steam. Whereas flexible dieting (IIFYM) is still building a notable audience. Yet, the main principles of each one have existed for quite some time. Flexible dieting is based […]

30 Tips To Maximize Food Volume With Low Macros

healthy meal prep bowls with salmon chicken vegetables rice and fresh fruits

Dieting can be a tough process both physically and mentally, especially when dieting down to contest levels of leanness. Even when doing everything “right”: having food high/cardio low prior to starting a cut or contest prep, taking adequate time between cuts, making small adjustments when plateaus happen, getting away with as much food/as little cardio […]

How to Start IIFYM Today • Calculate Your Macros

healthy balanced meal with grilled chicken salad smoothie fruits and fresh vegetables

Welcome to our official quick-start, flexible dieting guide on how to start tracking macros and burning fat with IIFYM! In this guide, we take the guesswork out of IIFYM and flexible dieting, giving you a specific path to follow to start your weight loss journey today. These steps are your roadmap to success.  IIFYM is […]